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Silver Level Contributor

GSMA reveals MWC20 Barcelona deal; looks to future

GSMA reveals MWC20 Barcelona deal; looks to future

The GSMA announced details of a financial package to visitors and exhibitors signed up to MWC20 Barcelona, cancelled last month due to the global Covid-19 coronavirus pandemic.

All attendee tickets purchased will be eligible for a full refund, via the original method of payment.

Meanwhile clients which spent up to £5,000 on the show have two options. They can receive a full refund on their spend at the 2020 event, or they can receive a credit (worth 125 per cent of their 2020 outlay) over the next three years (65 per cent credit for bookings at the 2021 event, 35 per cent credit for bookings at the 2022 show, and 25 per cent credit on 2023).

Companies which spent more than £5,000 also have two options. They can receive the same credit deal as smaller clients or they can claim a cash equivalent to 50 per cent of 2020 spend, capped at a maximum of £150,000.

In an interview with Mobile World Live, GSMA Ltd CEO John Hoffman said he expects smaller companies and start-ups are more likely to accept the cash deal. “We understand that. It’s a cashflow situation. Not only our industry but the whole global financial ecosystem.”

Read more here

Justin Springham, March 25, 2020
Mobile World Live

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